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更嬌麗品牌怎么樣

來源:泰然健康網 時間:2024年12月07日 18:42

更嬌麗品牌怎么樣

申請店鋪

更新時間:2024-12-06

更嬌麗是哪個國家的品牌?二十世紀七十年代,香港醫(yī)師鄭錦標先生研制出了更嬌麗減肥茶,一時間風靡港九。隨后更嬌麗減肥茶以健美茶定位包裝上市,開創(chuàng)了減肥美身茶的先河,遠銷東南亞、日本等地。如今太利集團已成為一家集研制、生產、銷售于更嬌麗目前在減肥茶行業(yè)中的票數為:30

更嬌麗怎么樣

二十世紀七十年代,香港醫(yī)師鄭錦標先生研制出了更嬌麗減肥茶,一時間風靡港九。隨后更嬌麗減肥茶以健美茶定位包裝上市,開創(chuàng)了減肥美身茶的先河,遠銷東南亞、日本等地。如今太利集團已成為一家集研制、生產、銷售于一身的大型保健食品公司,旗下擁有更嬌麗減肥茶、更嬌麗美身茶療、花旗牌西洋參、盈養(yǎng)樂系列茶飲等多個知名品牌,產品行銷世界三十多個國家個地區(qū),年銷售額超過一億美元。

太平保健品(汕頭)有限公司是太利集團在廣東汕頭注冊的全資子公司。主要負責更嬌麗減肥茶在國內的生產、銷售。2003年獲得保健食品GMP認證,是一家大型現代化生產企業(yè)。更嬌麗減肥茶與1994年進入中國大陸市場,它以“科學減肥、內在調理、減脂肪不減健康”的減肥效果,優(yōu)異的品質,誠信的服務贏得了廣大消費者的信任和支持,創(chuàng)造了在國內減肥茶市場熱銷十年不衰的奇跡。
無心插柳柳成蔭---更嬌麗緣起

七十年代的香港,經濟復生,人們的生活水平開始提高,大魚大肉之下,食滯、肥胖的健康問題開始出現。醫(yī)師鄭錦標先生常幫朋友開一些消食去油膩的方子,他用“防風通圣散”方結合現代醫(yī)學理論,每個朋友服用后都感覺很好。一些老病人表示喝了他藥馬上消食,而且還有減肥的功效,可是也有缺點,就是太苦,難以下咽,有人說若能好象喝茶一樣那就好了。這句話使鄭錦標先生靈機一觸,從茶道方面入手研制出了更嬌麗減肥茶。

這種新茶調制好后,他拿給朋友試,自己也試,有一位朋友因為要應酬,吃了大魚大肉腹脹多日,喝了一杯后,馬上就舒服了,連一些找他開去濕女性客人也在試過他調制的茶后,也紛紛回頭找他,這對鄭錦標來說是極大的鼓舞。因此在七十年代初,他將自己研制的消滯減肥茶產品化,取名為“更嬌麗”,先在自己的藥材鋪試賣??腿说幕仡^再購率是100%,鄭錦標先生開始找機器,向工廠式生產進軍,將之真正定位為一種健美茶上市。更嬌麗減肥茶會議主席團一種健康產品在香港市場異軍突起。七十年代末八十年代初,更嬌麗減肥茶不僅穩(wěn)步占領香港市場,也開始向海外發(fā)展。

一九八三年的某一天,鄭錦標在辦公室接到一個電話,一位菲律賓商人表示想找他談代理更嬌麗產品的事。“我不懂英文,也從來沒做過貿易,對這菲律賓商人所說的東西一竅不通。不過我還是帶上翻譯去會了這位客人。原來這位菲律賓商人是和太太一起來香港度假的,他的太太在尖沙咀買了更嬌麗,一喝之下覺得效果非常好,所以想找我談在菲律賓做代理的事。在那次會談中,的拍胸脯接下這張定單,為他提供一個二十尺貨柜的產品,那是三百五十箱更嬌麗,在當時來說,在一個月里我要應付這突增的生產量,就必須擴大生產線。既然合約簽例如,那就做吧!”鄭棉標笑著講著他第一次打海外市場的故事。

他來了個全公司總動員,上至老板娘,下至司機、鋪面伙計及至他的朋友,都被他動員去日夜趕工做減肥茶,如是者奮戰(zhàn)了一個月,他們終于趕及般期把貨運往菲律賓。

事隔二十多年,鄭錦這位菲律賓代理商一直保持著朋友關系,而菲律賓的要貨量二十多年來變每年有增無減。

打開了菲律賓的市場后,臺灣亦有位商人同樣也是來港度假碰見了鄭錦標,他得了一種皮膚病,在臺灣百治無效。鄭錦標叫他試著喝更嬌麗。這位使回到臺灣后,發(fā)覺皮膚病不藥而愈,臉上的斑不見了。之后的結果則是向鄭錦標洽談更嬌麗的臺灣代理權。

隨著東南亞市場的拓展,日本、歐美市場也被更嬌麗打開了。當初的小小茶飲終于成為了暢銷世界三十多個國家、地區(qū)的健身美身的名牌產品。
進軍大陸----中國十年、輝煌十年

八十年代,鄭錦標先生雄心勃勃地把更嬌麗推廣到內地。一九八三年他毅然到家鄉(xiāng)潮陽設廠,使自己的減肥茶產品更規(guī)?;W畛?,只是中深圳、廣州地區(qū)小試牛刀開始試賣,想不到市場反應出奇地好,他因此制定計劃大規(guī)模地進軍內地市場。

經過十年的努力,太平健康品已在內地各大廊坊市開設了子公司及辦事處,更嬌麗減肥茶也逐步占領國內同類型產品最大的市場份額。目前,還和浙江大學合作,邀請權威的茶葉專家,一同研發(fā)中國茶的新發(fā)展方向,進一步發(fā)展“綠色金子”實業(yè)。
1994年,更嬌麗減肥茶進入中國大陸,成為國內減肥品市場唯一一個進口減肥茶類保健品,締造了在內市場連續(xù)暢銷不衰的奇跡。
1999年,成功舉辦“99上海國際服裝文化節(jié)”更嬌麗杯上海國際時裝攝影植物大賽,使一批年輕模特新秀脫穎而出。
2000年,中華全國商業(yè)住處中心因更嬌麗減肥同類產品中市場銷售額位居第一、市場綜合占有率位列第二而特別頒發(fā)榮譽證書。
2001年,更嬌麗在全國各地成功舉辦“更嬌麗,尋找輕舞飛揚的你”大型活動。
2002年,在東方明珠舉辦了首屆“更嬌麗”杯健身舞蹈小姐、先生形象大賽。
2003年,更嬌麗減肥茶榮獲2002年上海市場暢銷品牌。
2004年初,據上海商業(yè)信息中心調查數據顯示,更嬌麗減肥茶2003年在同類產品中銷量第一,連續(xù)三年遙遙領先。
20004年2月,更嬌麗減肥茶榮獲減肥產品類“中國市場產品質量用戶滿意---安全、健康、品質、信譽第一品牌”。
2005年,榮獲上海市場2004年暢銷快速消費品稱號。

In the 1970s, Hong Kong physician Mr. Zheng Jinbiao developed more delicate weight-loss tea, which became popular in Hong Kong and Kowloon for a while. Later, gengeli slimming tea was listed in the market with the positioning packaging of bodybuilding tea, creating a precedent of slimming beauty tea, which was exported to Southeast Asia, Japan and other places. Today, Taili group has become a large-scale health food company integrating research, production and sales. It has many famous brands, such as more Jiao Li slimming tea, more Jiao Li Mei body tea therapy, Citi Brand American ginseng, yingyangle series tea and so on. Its products are sold in more than 30 countries and regions in the world, with an annual sales volume of more than 100 million US dollars. Taiping health products (Shantou) Co., Ltd. is a wholly-owned subsidiary of Taili group registered in Shantou, Guangdong Province. Mainly responsible for the production and sales of gengeli slimming tea in China. In 2003, it obtained GMP certification of health food, and is a large modern production enterprise. Gengeli slimming tea entered the Chinese mainland market in 1994. With the slimming effect of "scientific slimming, internal conditioning, reducing fat without reducing health", excellent quality and honest service, gengeli slimming tea won the trust and support of consumers and created a miracle that has been popular in the domestic slimming tea market for ten years. No intention to insert willows and willows into the shade --- more Jiaoli originated in Hong Kong in the 1970s. With the economic recovery, people's living standards began to improve. Under the condition of big fish and big meat, the health problems of food stagnation and obesity began to appear. Zheng Jinbiao, a doctor, often helps his friends to prescribe some prescriptions to eliminate greasy food. He uses the "fangfengtongshengsan" formula in combination with modern medical theory. Every friend feels good after taking it. Some old patients said that they would eat immediately after drinking his medicine, and they also had the effect of reducing weight, but they also had some disadvantages, that is, it was too bitter to swallow. Some people said that if it could be like drinking tea, it would be good. This sentence makes Mr. Zheng Jinbiao touch the opportunity to develop a more delicate diet tea from the aspect of tea ceremony. After the new tea was prepared, he took it to his friends for trial, and tried it on his own. One of his friends was very comfortable after having a drink of it for many days because of social intercourse. Even some female guests who asked him to drive away the wet tea also tried the tea he made, and turned to him one after another, which was a great encouragement to Zheng Jinbiao. Therefore, in the early 1970s, he developed his own Xiaozhi slimming tea product, named "more Jiao Li", which was first sold in his herbal medicine shop. The rate of customers' return purchase is 100%. Mr. Zheng Jinbiao began to find machines and march towards factory production, aiming at listing a kind of bodybuilding tea. A healthy product of the presidium of the genggiaoli slimming tea conference has sprung up in the Hong Kong market. At the end of 1970s and the beginning of 1980s, gengjiaoli slimming tea not only occupied the Hong Kong market steadily, but also began to develop overseas. One day in 1983, Zheng Jinbiao received a phone call from his office. A Philippine businessman said he wanted to talk to him about acting for more delicate products. "I don't know English, and I've never done business. I don't know anything about what this Filipino businessman says. But I took the interpreter with me to meet the guest. It turns out that this Philippine businessman and his wife came to Hong Kong for a holiday. His wife bought more Jiaoli in Tsimshatsui and thought it was very effective after drinking it. So she wanted to talk to me about acting in the Philippines. In that meeting, I took this order and provided him with a 20 foot container product, which was 350 cases more delicate. At that time, if I want to cope with this sudden increase in production in a month, I must expand the production line. Since the contract is signed for example, do it! " Zheng mianbiao told the story of his first overseas market with a smile. He came to a general mobilization of the whole company. From the owner's wife, the driver, the shop assistant and his friends, he mobilized them to work day and night to make weight-loss tea. After a month's hard work, they finally rushed to the Philippines as soon as possible. After more than 20 years, ZHENG Jin, a Philippine agent, has always maintained a friendly relationship, while the demand volume in the Philippines has increased every year for more than 20 years. After opening the Philippine market, a businessman from Taiwan also came to Hong Kong for a holiday and met Zheng Jinbiao. He suffered from a skin disease, which was ineffective in Taiwan. Zheng asked him to try to drink more Jiao Li. After returning to Taiwan, the emissary found that the skin disease had healed without remedy and the spots on his face had disappeared. After the result is to negotiate with Zheng Jinbiao more beautiful Taiwan agency. With the development of Southeast Asia market, the markets of Japan, Europe and the United States have also been opened more delicately. At the beginning, the small tea has finally become a famous brand product of fitness and body beauty, which is popular in more than 30 countries and regions in the world. March into the mainland - in the 1980s of China's decade and glorious decade, Mr. Zheng Jinbiao ambitious to promote more Jiaoli to the mainland. In 1983, he resolutely set up a factory in his hometown, Chaoyang, to make his diet tea products more large-scale. At first, it was only a trial sale of NiuDao in Shenzhen and Guangzhou. Unexpectedly, the market reacted surprisingly well, so he made plans to enter the mainland market on a large scale. After ten years of efforts, Taiping health products has set up subsidiaries and offices in major Langfang cities in the mainland, and Gengling diet tea has gradually occupied the largest market share of the same type of products in China. At present, we have also cooperated with Zhejiang University to invite authoritative tea experts to develop new development direction of Chinese tea and further develop "green gold" industry. In 1994, gengeli slimming tea entered the Chinese mainland, becoming the only imported slimming tea health care product in the domestic slimming market, creating a miracle of continuous sales in the domestic market. In 1999, the "99 Shanghai International Clothing Culture Festival" gengyiaoli Cup Shanghai international fashion photography plant competition was successfully held, which made a group of young model rookies stand out. In 2000, the China National Commercial Residence Center issued a special certificate of honor for its first market sales and second market share in the same kind of products. In 2001, gengjiao Li successfully held a large-scale activity of "gengjiao Li, looking for you flying in light dance" all over the country. In 2002, we held the first competition of "more Jiao Li" cup dancing and dancing in Oriental Pearl. In 2003, gengjiaoli slimming tea won the best-selling brand in Shanghai market in 2002. At the beginning of 2004, according to the survey data of Shanghai Business Information Center, gengjiaoli slimming tea ranked first in the sales volume of similar products in 2003, ranking far ahead for three consecutive years. In February, 2000, gengjiaoli slimming tea was awarded the title of "the first brand in safety, health, quality and reputation for product quality and user satisfaction in Chinese market". In 2005, it won the title of best selling fast moving consumer goods in Shanghai market in 2004.

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